Home of safety
Sector Alarm Group at a glance

Sector Alarm at a glance

Sector Alarm is one of Europe’s leading safety providers with more than 650,000 satisfied and safe customers. We have been in operation for over 25 years and deliver superior alarm solutions to homeowners and businesses across Europe. Providing excellent customer service is extremely important to us and we are proud of our consistent high customer satisfaction rating.

Sector Alarm has experienced strong growth over the years and is continuing to expand in both new and existing markets. Today, we are over 3,000 employees operating in Norway, Sweden, Finland, Ireland, Spain, France, Italy and Portugal. Our focus on hiring the right people has enabled us to offer customers state-of-the-art security solutions and gain strong market positions in the countries where we operate.

Sector Alarm in Europe

You’ll find us in Norway, Sweden, Finland, Ireland, Spain, France, Italy and Portugal.

Sector Alarm – one of Europe’s leading safety providers

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More than 25 years’ experience

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Over 95% customer satisfaction

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More than 650K satisfied & safe customers

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Over 3000 employees across Europe

Our social and environmental responsibilities

Sector Alarm is committed to the 17 UN Sustainable Development Goals which guide Sector Alarm’s ESG strategy. Our Environmental, social and governance (ESG) taskforce, led by the Group CFO, ensures that ESG is embedded in daily operations across all areas of the business. Our focus areas are:


Safe societies and saving lives

Resource efficiency and reducing emissions

A great place to work ensuring employee satisfaction and loyalty

Business integrity ensuring data security and privacy

Smart home solutions to manage your energy consumption


On 1 July 2022, a new Transparency Act entered into force in Norway.
Read more about Sector Alarm and the Norwegian Transparency Act

Sector Alarm Group at a glance

Group Management

Jørgen Dahl
Jørgen Dahl

Founder

Leif Motrø
Leif Motrø

CTO / Chief Technical Officer
CO-founder

Siv Farstad
Siv Farstad

CHRO / Chief Human Resources Officer

Begoña González-Alemán Calleja
Begoña González-Alemán Calleja

CMO / Chief Marketing Officer

Bjørnar Bukholm
Bjørnar Bukholm

CFO / Chief Financial Officer

Staffan Andersson
Staffan Andersson

CCO / Chief Commercial Officer

Lorenzo Bianchi
Lorenzo Bianchi

CDTO / Chief Digital Transformation Officer

Sector Alarm Group

Sector Alarm
PhoneWatch

Board of Directors

Nicolas Brun Lie
Nicolas Brun Lie

Chairman of the Board

 

Ro Sommernes 2019 -

Partner Wiersholm, Mellbye & Bech 1987 - 2019

Lawyer Torvald Klaveness Group 1983-1986

Cand. Jur., University in Oslo 1983

Børge Johansen
Børge Johansen

Board member


Partner, Oslo Asset Management 2010 -
Broker and analyst, Carnegie 2007-2009
Project leader Creo Advisors 2001-2007
Andersen Consulting 1998-2000

Amund Skarholt
Amund Skarholt

Board member

CEO Tomra 2005-2009
CEO Bravida 2003-2005
Deputy CEO Securitas 1997-2003

Jenny Hermanson
Jenny Hermanson

Board member

Spotify, Managing Director Nordic Region 2009 –
Microsoft 2005 – 2009

Hans Arstad
Hans Arstad

Board member

KKR, Nordic coverage 2014 - 
McKinsey 2011 - 2014